MONCLER GENIUS

MONCLER GENIUS is an innovative project launched by MONCLER in 2018, developing unique collections through collaboration with famous designers from around the world. The purpose of this project is for each designer to present items that reflect their own style and perspective based on MONCLER's luxury designs. A distinctive feature is that designers with different styles and cultures participate, creating collections that highlight the individuality of each. Early participating designers include Valentino's Pierpaolo Piccioli, Palm Angels' Francesco Ragazzi and Fragment's Hiroshi Fujiwara.

From 2023, it has been renewed as "The Art of Genius" and has evolved into a platform where artists and designers from various fields such as art and music can participate, not just fashion. This new format also includes collaborations with Alicia Keys, Pharrell Williams, and more. MONCLER GENIUS is attracting attention as a project that symbolizes innovation and diversity in the fashion industry, and further development is expected in the future.