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P.A.M × BAG

PAM (Perks and Mini) is a fashion brand founded in 2000 in Melbourne, Australia by Misha Hollenbach and Shauna Toohei. The brand name is derived from the initials of their nicknames, "PERKS" and "AND MINI." PAM has a unique style that fuses a wide range of cultures, including not only fashion but also art, music, and graphic design. Characterized by its diverse colors and free style, the brand offers many items that are particular about materials, silhouettes, patterns, and functionality. In particular, the brand has also focused on environmental issues and social considerations, such as launching a new brand called "A Positive Message" that aims to create eco-conscious clothing.

The Spring/Summer 2026 collection explores the nature of consciousness in the modern age, where nature and the city, reality and virtuality intersect. Based on the brand's consistent spiritual and psychedelic perspective, it simultaneously presents a return to the inner world and a connection with the external world. Traversing global street culture and artistic sensibilities, it attempts to reconstruct the relationship between self and environment. This collection resonates with the wavering sensibilities of modern people amidst ambiguous boundaries, offering new possibilities for perception and dialogue through clothing.

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1 product