RHUDE × クルーネック・スウェット

RHUDE is a Los Angeles-based luxury streetwear brand founded in 2013 by Rhuigi Villaseñor. Villasenor started his brand at the young age of 22, and his designs reflect inspiration from youth culture and music.

RHUDE features items with hard crushed and washed finishes that incorporate rock and grunge tastes, giving it a unique presence in street fashion. In particular, Aloha shirts and pajama sets are loved by celebrities, and each one attracts attention for its leading role and stylish design.

The designer himself is known as a fashionista and proposes a contemporary street style based on grunge. He is also close friends with designers from other popular brands and has great influence within the industry.

Since 2014, RHUDE has been focusing on full collections, and has been attracting attention in New York, London, Paris, and other places, with its bandana series in particular becoming a hot topic. These items are valued as luxury items that are full of street spirit.