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ERL × HIGH-TOP SNEAKER

ERL is a unisex fashion brand founded in Venice Beach, California, USA in 2018. Founder and designer Eli Russell Linnetz is also a photographer and filmmaker, particularly known for his work on Kanye West's music videos. In 2020, the brand launched a full menswear collection, firmly establishing itself in the fashion world.

The 26SS collection is based on the youth culture nurtured under the sunshine of Los Angeles and the emotional fluctuations that lie within. Based on a free and open mood rooted in surfing and skating, the collection expresses a worldview where past memories intersect with present-day sensibilities through nostalgic colors and soft silhouettes. Positively capturing not only innocence and fun, but also feelings of imperfection and fragility, the collection reconstructs the often idealized image of California from a life-sized perspective. By incorporating a sense of reality that tinges with melancholy into the light-hearted spring/summer atmosphere, the collection taps into the emotions unique to ERL.


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