MARTINE ALI × KEYCHAIN
Martine Ali is a jewelry brand based in New York City, founded by designer Martine Ali . It features minimalist, inorganic designs primarily in silver, based on functional components such as industrial chains, carabiners, and ID tags. Closely connected to street culture and the music scene, it has gained popularity as authentic, everyday jewelry.
For the Spring/Summer 2026 season, the brand did not adopt a clearly defined collection format, instead updating its existing style through continuous releases. Focusing on necklaces and bracelets based on chain structures, and accessories incorporating functional elements, the brand maintained its traditional design language while making adjustments to the balance and structure of the details. Rather than establishing a theme for each season, the lineup is developed while maintaining consistency as products that blend seamlessly into everyday life.
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